Digital Marketer

RM 2500 to RM 4000 per month

Shah Alam

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Key Responsibilities:
As a Digital Marketer, you will play a pivotal role in developing and executing comprehensive digital marketing strategies to enhance brand awareness, drive customer acquisition, and increase engagement across various online channels. You will collaborate closely with cross-functional teams to optimize campaigns, analyze performance metrics, and leverage emerging trends to maximize ROI and achieve business objectives. 
 

Job Description: 
● Develop and implement digital marketing strategies across multiple platforms, including social media, email, search engines, and display advertising. 
● Create compelling content for digital channels, including website copy, blog posts, social media updates, and email newsletters. 
● Manage and optimize paid advertising campaigns, including budget allocation, keyword research (SEO), ad copy creation, video / story / reel and performance tracking. 
● Conduct market research and competitor analysis to identify opportunities for growth and differentiation. 
● Utilize analytics tools to monitor campaign performance, track KPIs, and generate actionable insights for continuous improvement. 
● Collaborate with internal teams (e.g., design, product, sales) to align digital marketing efforts with overall business goals and initiatives. 
● Stay up-to-date with industry trends, best practices, and emerging technologies to maintain a competitive edge in the digital landscape. 
● Experiment with new channels and tactics to expand reach, engage target audiences, and drive conversions. 

Job Qualifications: 
● Bachelor's degree in Marketing, Communications, Business Administration, or related field.
● Proven experience in digital marketing roles, with a strong portfolio of successful campaigns and projects. 
● Proficiency in digital marketing tools and platforms, such as Google Analytics, AdWords, Facebook Ads Manager, and email marketing software.
● Understanding of SEO principles, SEM techniques, and social media algorithms.
● Excellent written and verbal communication skills, with the ability to craft compelling content tailored to different audiences and channels. 
● Analytical mindset with the ability to interpret data, draw conclusions, and make data-driven decisions. 
● Creative thinker with a passion for innovation and experimentation in digital marketing.
● Strong organizational skills and attention to detail, with the ability to manage multiple projects simultaneously and meet deadlines. 
● Collaborative team player who can effectively communicate and coordinate with cross-functional teams. 
● Adaptability to evolving trends and technologies in the digital marketing landscape. 

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